Initiating
India operations in 1998, the brand has pioneered and introduced technological
advancements for the Country’s farming sector.
CNH, a global leader in
agricultural and construction solutions, proudly celebrates the 25th
anniversary of its brand, New Holland in India. Since its inception, the brand
has been at the forefront of introducing cutting-edge technological
advancements to the country’s agricultural sector. It has pioneered the baling
technique for crop residue and is a market leader in the segment.
As part of the
celebrations, the company showcased its wide range of farm equipment at its
Greater Noida manufacturing plant, including tractors, combine harvesters and
balers. CNH also presented its local R&D capability by demonstrating
precision technology, including telematics and software apps, developed and
integrated across product segments by the India Technology Center.
Narinder
Mittal, Country Manager & Managing Director of CNH India & SAARC
said “As we commemorate 25 years of New Holland's journey in India, we take
pride in our commitment to delivering not only cutting-edge technology and
superior products, but also in our unwavering dedication to supporting
hardworking farmers – the backbone of our nation. We look forward to the next
chapter with a renewed promise to bring forth innovation, quality, and service
that not only empower our farmers but also contribute to the growth of the
Indian economy and communities."
The Greater Noida
manufacturing facility is one of the most advanced tractor manufacturing
facilities in India, with an annual production capacity of over 60,000
machines. The plant operates according to the company’s CNH Business System
which drives greater accountability, agility, efficiency and safety, and is
aligned with the country’s Make-in-India and Aatmanirbhar Bharat initiatives,
delivering over two decades of continuous production for both domestic and
export markets. Recently, it achieved the impressive production milestone of
over 6.7 Lakh tractors.
CNH India remains committed
to sustainability and environmental stewardship. With a firm focus on reducing
its carbon footprint, the plant has made significant strides, reducing
approximately 26,000 tons of CO2 emissions over the past decade. Embracing
renewable energy sources, solar panels installed at the Greater Noida plant
provide some 25% of the facilities' energy requirements. Furthermore, the facility
has adopted the Miyawaki Project Methodology, planting over 10,000 trees of 30
different species covering 3,000 square meters.
CNH India serves the country through its Case IH, New Holland and CASE Construction Equipment brands, delivering on the promise to provide world class products of engineering excellence. The company has a robust network of 470+ dealers and over 1,000 touchpoints in India, demonstrating its strong and trusted presence.