Luxury
meets performance as JK Tyre celebrated its premium Levitas range through a
high-style celebration of speed, design and supercar culture
JK
Tyre & Industries Ltd. marked a new chapter in its premium journey with a
high-octane showcase of its luxury tyre range, Levitas, at ‘Fast &
Fabulous: The Supercar Catwalk’ in Mumbai. Blending high fashion with high
performance, the event brought together supercars and the ultimate expression
of speed, positioning Levitas as the tyre of choice for India’s growing tribe
of luxury and performance car enthusiasts.
The
evening saw together industry leaders, auto and racing enthusiasts, and
personalities from across domains under one roof, including Mr. Anshuman Singhania, Managing
Director, JK Tyre & Industries Ltd., Mr.
Akhilesh Reddy, Chairman of Racing Promotions Pvt. Ltd and rally champion, India’s only Arjuna awardee in Motorsports,
Mr. Gaurav Gill, underscoring the brand’s unique intersection of
performance, aspiration, and lifestyle. Adding to the excitement were two
Formula cars, the Formula 4 and Formula Wolf, announcing the 2025 season of the
India Racing Festival, that is set to begin on August 15, 2025.
Speaking
at the occasion, Mr. Anshuman Singhania,
Managing Director, JK Tyre & Industries Ltd., said, “The Levitas range
is pushing the boundaries of what a luxury tyre can represent, blending
sophistication with cutting-edge performance. Through the Fast & Fabulous
event, we have brought this vision to life, showcasing the style, control, and
premium appeal our products are built to deliver.”
Adding
to its legacy of bold innovation, JK Tyre also revealed its latest feat, a
record attempt drift at Umling La Pass. The high-altitude stunt was performed
by India's drift king Sanam Sekhon on Levitas XTREME tyres.
Engineered with advanced compounds and precision tread design, the Levitas Ultra tyres for the premium segment and Levitas XTREME for ultra-high performance, represent JK Tyre’s growing push into the premium segment, offering tailored solutions for some of the finest high-end vehicles on Indian roads. Through this product range, JK Tyre has signaled a strategic push into the luxury and high-performance automotive segments, marrying decades of tyre expertise with forward-looking design and innovation.
