• A
sensitive, human-centric campaign encouraging employees to notice the unspoken
signs of anxiousness and stress at workplace
• Launched
mental health day film on #WeHearTheQuiet
• Creative
activations like health tracker sheets, online counselling sessions and sound
therapy tools to normalize wellness dialogue
On
the occasion of #WorldMentalHealthDay,
Hindustan Zinc, the world’s largest and India’s only integrated producer of
zinc and silver has introduced its internal wellness campaign, #WeHearTheQuiet.
This thoughtful initiative is designed to encourage open dialogue, emotional
support, and greater psychological safety in the workplace. Reaching out to
more than 3500 employees, the campaign reaffirms the company’s strong
commitment to making mental well-being a vital part of employee safety and
professional growth. In today’s fast-paced environment, Hindustan Zinc
emphasizes the importance of pausing, listening, and building a culture where
even the most subtle signs of struggle are acknowledged and addressed with
care.
In
the lead-up to World Mental Health Day, Hindustan Zinc rolled out a three-day
digital teaser series across its social media platforms, featuring short clips
designed to help viewers pause, reflect, and empathize with subtle signs of
emotional struggle. These powerful moments set the stage for the main film
launched on October 10, which beautifully captures the message - “When we
notice the silence and act, no one carries their struggles alone.” #WeHearTheQuiet draws from the insight that
while workplaces are abuzz with activity, silence often hides unseen challenges
- a tapping foot, a faint sigh, an “I’m fine” that isn’t. Through this
campaign, the company aims to keep the conversation alive throughout the month
of October, encouraging employees, partners, and communities to tune into
mental health, speak openly, and support one another with empathy and
awareness.
In
alignment with the International Council on Mining & Metals (ICMM)’s
performance expectations, Hindustan Zinc continues to make solid strides to
safeguard both psychological & physical health of its employees. The
company has also introduced a series of immersive initiatives including health
tracker charts to promote self-kindness, healing sound bowls as wellness aids,
and online counsellor sessions offering confidential support to employees. A
digital detox hour will also be set up, offering a quiet time for rejuvenation
through walk, talk and freshly brewed coffee - symbolic of pausing to care.
Speaking
about the initiative, Mr. Arun Misra,
CEO, Hindustan Zinc, said, “At Hindustan Zinc, safety has always been our
priority - not just physical, but emotional and psychological as well. The
#WeHearTheQuiet campaign is an embodiment of our belief that true strength lies
in empathy. It is a reminder to pause and listen, not just to others but also
to ourselves. Through this campaign, we aim to ensure that every employee feels
seen, supported, and safe to speak up. At Hindustan Zinc, our people-first
policies and sustainable business vision are rooted in care, inclusion and
holistic wellbeing.”
Over
the past three years, Hindustan Zinc has continuously strengthened its employee
wellness ecosystem through initiatives such as Employee Assistance Programs
(EAP), wellness leave, Parenthood & Adoption Policies, Flexible working
hours & No Question Asked leaves and inclusive engagement platforms that
prioritize mental, emotional, and physical health. The company’s consistent
efforts towards building a happy, equitable, and purpose-driven workplace have
earned it global recognitions including the Great Place to Work® certification
and it continues to lead with empathy-driven leadership that nurtures its
people as its greatest asset.
By
choosing to “#HeartheQuiet,”
Hindustan Zinc continues to strengthen its vision of a workplace that values
every voice- even the silent ones - fostering a safe, compassionate, and
inclusive environment for all.
