BharatX's
industry-leading BNPL services with ClickPost's world-class pre &
post-order experience services for e-commerce & D2C businesses.
Bangalore, February 27
2024: BharatX, a leader in BNPL and affordability solutions for merchants, and
ClickPost, a pioneer in e-commerce logistics technology, today announced a
strategic partnership. This collaboration is set to revolutionize the e-commerce
experience for D2C brands and e-commerce companies, focusing on increasing
conversions for merchants which sell higher value goods online.
BharatX, known for its
innovative white-labeled BNPL options, provides users a Trustable Credit
Offering by partnering with the Brand they shop with.. Its technology enables
access to over 350 million Indians without formal credit sources, enhancing
affordability with a simple OTP-based process, free from cumbersome
documentation. Businesses using BharatX's products have reported a 15% increase
in monthly sales revenue because of its Pay in 3 feature, where users can buy
product’s by paying only 1/3rd and the rest later in 2 parts.
And ClickPost empowers
e-commerce businesses with superior customer experiences through its top-notch
shipping solutions. Accessible to over 350 couriers, WMS, OMS, and CRM
platforms, ClickPost's ML-based recommendation engine fetches the most suitable
carrier for efficient delivery. It also aids businesses in driving impulse
purchases and boosting conversions by providing near-accurate delivery date
predictions on product listing pages. Apart from these, with ClickPost, brands
can significantly improve customers’ shopping experience with its multi-carrier
tracking and returns management solutions.
The synergy between
BharatX's Credit platform and ClickPost's logistic expertise aims to provide a
comprehensive, seamless shopping experience for consumers. This partnership is
poised to set new benchmarks in e-commerce efficiency, customer satisfaction,
and conversion rates, especially for those looking to optimize their spending
on digital advertising.
Mehul
Jindal, Co-Founder & CEO, BharatX commented, “In India,
consumers don’t trust EMI & Credit options from Traditional Banks &
NBFCs, but this creates a large problem for Merchants who want to sell High
Value Goods. With BharatX’s product, Brands can provide a Credit option to
their User’s which they can instantly trust, by allowing them to White-Label
BharatX’s Credit platform as their own, similar to how Large firms like
Ola/Amazon have done already with Amazon PayLater, Ola Postpaid etc.
ClickPost’s expertise in the D2C space allows us to enable access to this
amazing Option to a wider set of E-Com Merchants. We look forward to a fruitful
partnership with them.”
Prashant Gupta, Co-Founder
at ClickPost, said, “Clickpost and BharatX’s partnership reflects a strategic
move to leverage each company’s strengths to improve the e-commerce landscape.
This partnership seeks to improve the online shopping experience, making it
more transparent and customer-friendly, leading to higher brand trust amongst
online shoppers for retailers.”
Apart from Sleep Company,
large D2C brands like Mokobara, and Snitch have been leveraging the benefits of
this strategic alliance and driving positive outcomes. This partnership will
always strive to foster more success, innovation, and growth for eCommerce
business owners.
