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Mahindra Construction Equipment R&D and Innovation leads the way
1. How do you see 2016 and beyond for infrastructure construction sector?
Investment in infrastructure, utilities, ports, roads & Highways are the main growth drivers for Construction Equipment Industry. Total spend on Infrastructure in 12th Five-year Plan (2012-17) is estimated 10 per cent of GDP, up from 7.6 per cent during the previous Plan (2007-2012). This increased spend on infrastructure would drive the growth in Construction Equipment sales. The trend is already evident as Indian CE market has been on a strong recovery track after an ebb of 4 years and is slated to increase by 50% to around 75000 units by 2019.
2. Seeing over 30% growths in the equipment sector in the first half; how do you expect to close 2016 for Mahindra Earthmaster?
Backhoe Loaders would continue to remain the pivot of this growth of Indian Construction Equipment sector which has registered year on year robust growth of 44% in H-1 and would continue to grow in coming years. We have also grown in line with the market and expect to outperform the industry in H-2.
3. What are the competitive features and the recent advancements being carried at your product line to make them attuned to the Indian jobsites?
Innovation is order of the day and we believe to provide the products and services which help the industry to rise. Mahindra Construction Equipment has always strived for giving the best to its customers. It is for the same reason that we came up with the backhoe loaders after 4 years of research and over 20,000 hours of machine testing which offers best-in-class fuel efficiency (4.5* litres per hour).
In fact, when we entered the Construction Equipment industry with our backhoe loader - Mahindra EarthMaster, it had many first. We were the leader to provide telematics for remote care and joystick for ease of operation in the traditional backhoe loader segment. With launch of new telematics system, DigiSense by Mahindra group, our equipment would soo... View More